Olympiacos is proud to support the first ever European Week of Sport, a new initiative of the European Union to promote sport and physical activity across Europe throughout the week of 7-13 September 2015.
This European-wide campaign will inspire Europeans to #BeActive during the week and encourage them to stay active all year long.
Sport and physical activity contribute substantially to the wellbeing of people. However, the level of physical activity is currently stagnating and even declining in some countries. The European Week of Sport is a response to this challenge. The lack of physical activity not only has a negative impact on society and people’s health, but also results in economic costs. In addition, sport has the potential to strengthen messages of tolerance and reinforce citizenship throughout Europe. Promoting the role of sport as a means of social inclusion will help address on-going challenges in European society.
The week will inspire people to be active on a regular basis and create opportunities in people’s everyday lives to exercise more.
The Week is for everyone – regardless of age, background, or fitness level!
We encourage our fans, in Greece and abroad, to join the initiative and #BeActive!
See the infographic below for more: